Meeting your audience where they are
Week 45. When data shows you where to show up.
Latest
Prototyping with AI: the shortcut to being understood
The shortcut to being understood: AI prototypes.
Miles matter
Week 44. When marketing steps out of the screen and into the streets.
Picta for Kids: building momentum for what comes next
From prototype to strategic direction; the journey of an idea that's still unfolding.
Atlas told me to shop elsewhere
Week 43. Plus: AWS chaos and OpenAI's latest acquisition.
Behind the scenes
Week 42. What OpenAI and Tally teach us about feedback, persistence and product intuition.
The creative big bang inside Meta Ads
Week 41. When sequence learning reshapes ads creativity.
Instant checkout is the new cool, powered by Stripe
Week 40. Buy it where you prompt it.
Anticipate upcoming trends with a simple Looker Studio trick
The hidden forecasting power of your favorite dashboard builder
I’m out
Week 39. OOO edition.
The not so surprising ways people use ChatGPT
Week 38. Why younger users matter for product discovery.
Building temporary communities and staying ahead in the age of AI
Week 37. From building in public a Brittany running club to OpenAI’s leadership memo.
Ask Mark, part two: adding action to custom GPT
Hacking a custom GPT into Meta Ads.
Lovable, until it breaks.
Week 36. Bugs, swag and the quiet rise of brand culture.