Merci Larry
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Building temporary communities and staying ahead 
in the age of AI

Building temporary communities and staying ahead 
in the age of AI

Week 37. From building in public a Brittany running club to OpenAI’s leadership memo.
Alice Roussel 12 Sep 2025
Ask Mark, part two: adding action to custom GPT

Ask Mark, part two: adding action to custom GPT

Hacking a custom GPT into Meta Ads.
Alice Roussel 09 Sep 2025
Lovable, until it breaks.

Lovable, until it breaks.

Week 36. Bugs, swag and the quiet rise of brand culture.
Alice Roussel 05 Sep 2025
Wait before betting on LLMs

Wait before betting on LLMs

Week 35. Not the moat I thought.
Alice Roussel 29 Aug 2025
Ways of working: principles, communities, early feedback

Ways of working: principles, communities, early feedback

Week 34. Lessons in non-attachment, communities. Patterns in feedback loops.
Alice Roussel 22 Aug 2025
The messy middle of taking notes

The messy middle of taking notes

Dedicated to the inconsistent note-takers.
Alice Roussel 20 Aug 2025
ASO Sprints, Soft CPMs, and the Granola Effect 🇬🇧

ASO Sprints, Soft CPMs, and the Granola Effect 🇬🇧

Week 33. From a 7-day ASO sprint to falling streaming CPMs, and the loops fueling Granola’s compounding growth.
Alice Roussel 15 Aug 2025

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